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Neuromarketing Fundamentals Exam: Pre-Register with a FREE book!

By Femke van Zandvoort
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Now is the time to pre-register for the new Neuromarketing Fundamentals exam. As of March 18, 2021, the NMSBA will be offering a certification program for those who would like to prove and/or improve their Neuromarketing knowledge. The exam is based on the textbook Consumer Neuroscience (Cerf/Garcia-Garcia et.al.). To obtain the Neuromarketing Fundamentals Certification, participants need to pass the online exam with a 70% pass rate. The first 10 people that sign up for the exam, will get the textbook 'Consumer Neuroscience' for free.

Download the learning goals for the exam, and pre-register now 
(NMSBA members need to login to get an 80 euro discount).