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Neuromarketing News

  1. Smart Eye Acquires iMotions to Unlock Potential for Multi-Modal, Human Behavioral Research

    GOTHENBURG, Sweden & COPENHAGEN, Denmark
  2. Understanding attention on TikTok: Ads drive strong brand impact across view durations

    TikTok for Business
  3. New: the Neuromarketing Article Archive

  4. How to Guide Attention in a World Full of Distractions

    Stefan van der Stigchel
    How to Guide Attention in a World Full of Distractions
  5. The Art and Neuroscience of Building Brand Trust

    Neil Adler and Daryl Weber
    The Art and Neuroscience of Building Brand Trust
  6. MOA Insights Scientist Award 2021 for Ale Smidts and Maarten Boksem

    Carla Nagel
  7. Neuromarketing World Forum 2022

    Carla Nagel
    Neuromarketing World Forum 2022
  8. The Attention Resource Problem: Applications for Consumer Neuroscience

    David Rosenstein and Erik du Plessis
    The Attention Resource Problem: Applications for Consumer Neuroscience
  9. Customer Effort and Journeys

    Prof. Anil Pillai
    Customer Effort and Journeys
  10. Your Brain Wants it Physical

    ICN Agency
    Your Brain Wants it Physical
  11. 'Nudging' Partnership for Belgian Firms

    Carla Nagel
  12. Robot Sales Assistants

    Gaia Rancati & Isabella Maggioni
    Robot Sales Assistants
  13. Six Ways Digital Media Impacts the Brain

    Saga Briggs
    Six Ways Digital Media Impacts the Brain
  14. The Effect of Visual and Musical Suspense on Brain Activation and Memory During Naturalistic Viewing

    The Effect of Visual and Musical Suspense on Brain Activation and Memory During Naturalistic Viewing
  15. CoolTool, Inc. Announces Appointment of Craig Stevens as CEO

    Elena Ruchko
  16. Neuro on pricing

    Femke van Zandvoort, with input from Leigh Caldwell, Michael E. Smith and Leon Zurawicki
  17. Smart Eye Acquires Affectiva

    Affectiva
  18. Color and Emotions

    Thomas J. Baker
    Color and Emotions
  19. You’ll Market Better and Be More Persuasive Knowing These 10 Brain Facts

    Thai Nguyen
    You’ll Market Better and Be More Persuasive Knowing These 10 Brain Facts
  20. Cracking the Code of Packaging Success

    Tom van Bommel
    Cracking the Code of Packaging Success
  21. Marketing to the Senses, Driving Engagement Through Food Imagery

    Walnut Unlimited
    Marketing to the Senses, Driving Engagement Through Food Imagery
  22. Audio Branding

    Karsten Kjems
    Audio Branding
  23. Neuromarketing Fundamentals

    Carla Nagel
  24. Shimmer Research Launches NeuroLynQ@Home Platform to Enable At-Home, Online Psychophysiological Neuromarketing Research

    Shimmer Research
  25. 5 Ways to Build Digital Trust

    Roger Dooley
    5 Ways to Build Digital Trust
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